Lime Factory has set up a sampling campaign for Go-Tan with various greengrocers throughout the Netherlands. Go-Tan wok sauce All Natural is a delicious sauce, amazing with chicken, beef or pork.
Go-Tan wok sauce All Natural will surprise you. The sweet yet savory flavor, together with a hint of pepper, ensures that this sauce is delicious with various dishes. Moreover, it contains no added flavor enhancers, artificial colors and flavors and preservatives.
The samples were distributed to various greengrocers throughout the Netherlands, such as Landsheer and Ans Kros.
With every purchase the consumer receives a sample Go-Tan wok sauce, including flyer. On the flyer is a delicious recipe and the Consumer Insights Application including win promotion communicated.
Various greengrocers have indicated that the employees are very enthusiastic about the promotion. Consumers also enjoy receiving a free sample. We were told:
“In this way you can try something that you don’t know, otherwise I would never have bought it”.
“At my local greengrocer I bought vegetables. I said I was going to wok. He came spontaneously with the wok sauce and a recipe. I could use that! Handy and tasty”.
The collaboration went well. We are therefore looking forward to repeating this sampling campaign in the future.