Olvarit & Babyshops

Olvarit & Baby shops

Lime Factory produced a sampling campaign for Olvarit at baby parks and in baby shops throughout The Netherlands. This involved a squeeze bag with different flavors, such as apple or banana.

A fruity healthy snack for babies in the summer. The squeeze pouches fromOlvarit contain only natural and pure ingredients. Olvarit squeeze pouches are intended for children from 6 months to 17 months. In the case of baby shops, shoppers were sent a free sample with their order. We sampled this at the following baby shops:
Babypark
Babyplanet
Baby & Tiener
Babydump
Babysupershop

In order to reach this target group in the most optimal manner possible, stores set up a counter display, while baby Park placed the counter display on their Instagram page.

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