Wilkinson at Vero Moda

Wilkinson at Vero Moda

Lime Factory has set up a sampling campaign for Wilkinson Intuition F.A.B.  at Vero Moda throughout The Netherlands.

With every purchase in the store, the consumer was offered a free sample, combined with a flyer.

There was a counter stand in the store to offer information about the promotion. In addition, the flyer contained an announcement of the feedback program asking for, among other things, product valuation and repeat purchase intention.

The results of this campaign were impressive.

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